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Mr. S. V. Sista, Executive Trustee Mr. S.V. Sista is the Founder and Executive
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Board of Trustees

Mr. Deepak Parekh Mr. Deepak Parekh is Chairman of the Housing Development
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Advisory Council

Mr. Julio Francis Ribero Mr. Julio Francis Ribeiro, one of India’s most
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Mr. S. V. Sista, Executive Trustee

Mr. S.V. Sista is the Founder and Executive Trustee of ‘Population First’. Known to his friends as ‘Bobby’, he is one of those stalwarts who has guided Indian advertising to consistently higher standards. He has always stressed social commitments and values to build sustainable and holistic growth rather than growth based on mere financials or market shares.

Email: bobby.sista@populationfirst.org

Dr. A.L. Sharada, Programme Director

Dr. A L Sharada has been working in the development sector for the last 18 years. She was a faculty member at Hyderabad University and Indian Institute of Health Management Research (IIHMR), Jaipur. She was also associated with SIFPSA, a joint population programme of Government of India, Government of Uttar Pradesh and USAID.



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In the developing world, the total fertility rate – average number of births per woman – has fallen from over 6 in the 1960s to under 3 per woman today. Source: Unfpa